Spice Jay Alicaya
The Millionaire Maker
Founder of HOF, Franchise Experts & MIT | BRC’s #1 Top Earner | Entrepreneur & Communication Expert
Spice Jay Alicaya
The Millionaire Maker
Founder of HOF, Franchise Experts & MIT | BRC’s #1 Top Earner | Entrepreneur & Communication Expert
About Spice Jay Alicaya
Spice Jay Alicaya is a Filipino Internet Entrepreneur, Franchise Mentor, and Communication Expert. He firmly believes that anyone can become financially successful, regardless of their background, education, or business experience, as long as they are willing to invest in the right mentorship, tools, and environment.
Dubbed as the “Communication Expert,” Spice Jay is known for his unique ability to deliver messages that cut through confusion and lead people to clarity, action, and results.
- “It’s not just what you say, but how you make them feel about what you say, that’s where the power lies.”
Spice Jay’s legacy has earned him multiple titles and recognition in the world of franchising, sales, and digital business. From small towns to global stages, his impact can be seen in pop culture, local entrepreneurship, and financial transformation stories across the Philippines.
Career Highlights & Milestones
Trained and mentored aspiring entrepreneurs, students, OFWs, and employees, into full-time franchise owners through the HOF System and FAST TRACK PROGRAM.
Named BRC’s #1 Top Earner and featured in multiple media platforms including ABS-CBN, for revolutionizing how Filipinos build businesses online.
Represented the Filipino franchise movement on international stages and corporate events, inspiring thousands to take action and transform their lives.
About Spice Jay Alicaya
Spice Jay Alicaya is a Filipino Internet Entrepreneur, Franchise Mentor, and Communication Expert. He firmly believes that anyone can become financially successful, regardless of their background, education, or business experience, as long as they are willing to invest in the right mentorship, tools, and environment.
Dubbed as the “Communication Expert,” Spice Jay is known for his unique ability to deliver messages that cut through confusion and lead people to clarity, action, and results.
“It’s not just what you say, but how you make them feel about what you say, that’s where the power lies.”
Spice Jay’s legacy has earned him multiple titles and recognition in the world of franchising, sales, and digital business. From small towns to global stages, his impact can be seen in pop culture, local entrepreneurship, and financial transformation stories across the Philippines.
Career Highlights & Milestones
Trained and mentored aspiring entrepreneurs, students, OFWs, and employees, into full-time franchise owners through the HOF System and FAST TRACK PROGRAM.
Named BRC’s #1 Top Earner and featured in multiple media platforms including ABS-CBN, for revolutionizing how Filipinos build businesses online.
Represented the Filipino franchise movement on international stages and corporate events, inspiring thousands to take action and transform their lives.
FRANCHISE DISTRIBUTORSHIP:
FAST TRACK PROGRAM
FREE House & Lot
Brand-New Car Incentives
All-Expense Paid Travels
Luxury Lifestyle Bonuses
PLUS the opportunity to own your own food & drinks franchise business in the Philippines
What are you waiting for? This is your sign.
FRANCHISE DISTRIBUTORSHIP:
FAST TRACK PROGRAM
FREE House & Lot
Brand-New Car Incentives
All-Expense Paid Travels
Luxury Lifestyle Bonuses
PLUS the opportunity to own your own food & drinks franchise business in the Philippines
What are you waiting for? This is your sign.
Empowering Filipino Entrepreneurs with Our Game-Changing Franchise Brands
"Through these powerful brands, thousands of Filipinos, from OFWs to students and employees, have built real businesses, achieved time freedom, and finally gone FOR GOOD back home."
📍 450+ branches nationwide
A crowd favorite drink stop offering premium organic beverages enriched with glutathione, collagen, L-carnitine, and stevia designed for wellness and affordability. Vita Bella is more than just a coffee shop, it's a lifestyle brand that champions health and beauty in every sip.
Serving authentic Taiwanese milktea made from high-quality ingredients, Booba delivers rich flavors that rival international brands but at prices tailored for the Filipino market. A perfect blend of sarap, affordability, and strong market demand. Loved by teens, students, and professionals alike.
A proudly Filipino innovation! These savory Hong Kong style noodles are infused with malunggay, making each bowl not only delicious but nutritious. A franchise with purpose supporting local malunggay farmers and promoting healthy, budget friendly meals to every Filipino table.
Empowering Filipino Entrepreneurs with Our Game-Changing Franchise Brands
"Through these powerful brands, thousands of Filipinos, from OFWs to students and employees, have built real businesses, achieved time freedom, and finally gone FOR GOOD back home."
📍 450+ branches nationwide
A crowd favorite drink stop offering premium organic beverages enriched with glutathione, collagen, L-carnitine, and stevia designed for wellness and affordability. Vita Bella is more than just a coffee shop, it's a lifestyle brand that champions health and beauty in every sip.
Serving authentic Taiwanese milktea made from high-quality ingredients, Booba delivers rich flavors that rival international brands but at prices tailored for the Filipino market. A perfect blend of sarap, affordability, and strong market demand. Loved by teens, students, and professionals alike.
A proudly Filipino innovation! These savory Hong Kong style noodles are infused with malunggay, making each bowl not only delicious but nutritious. A franchise with purpose supporting local malunggay farmers and promoting healthy, budget friendly meals to every Filipino table.
Why Partner With Us? | The Proven Advantage of Our System
We're not just selling franchises, we're building real success stories. Built for Busy Filipinos. Proven by Real Results. Guided by Real Mentors.
Our system is designed for Filipinos, by Filipinos, tailored for those who are busy, working abroad, or starting with zero experience. Here’s what sets us apart:
Proven portfolio strategies
Whether you're an OFW, employee, student, or full-time parent, our automated system lets you run a business online, without sacrificing your job, time, or family.
Tested by Hundreds, Proven by Results
We walk the talk. Our franchisees and consultants are real people with real results, built using the same system you're about to learn.
Step-by-Step Personal Mentorship
No one is left behind. You'll be guided by million-peso earners who’ll walk with you from day one hindi ka namin papabayaan.
Business with a Purpose
This is more than just kita-kita. We help Filipinos go for good, build a business that helps their families, uplifts communities, and supports local jobs.
✅ 1000+
Empowered individuals nationwide, students, OFWs, employees, and aspiring entrepreneurs, are now building their own businesses through our system.
🌟 980+
Real stories, real results. Hundreds have shared how our system changed their lives financially, emotionally, and professionally.
🚀 1000+
From flagship brands to new innovations, our published extensions continue to scale nationwide with unstoppable growth.
Why Partner With Us? | The Proven Advantage of Our System
We're not just selling franchises, we're building real success stories. Built for Busy Filipinos. Proven by Real Results. Guided by Real Mentors.
Our system is designed for Filipinos, by Filipinos, tailored for those who are busy, working abroad, or starting with zero experience. Here’s what sets us apart:
Proven portfolio strategies
Whether you're an OFW, employee, student, or full-time parent, our automated system lets you run a business online, without sacrificing your job, time, or family.
Tested by Hundreds, Proven by Results
We walk the talk. Our franchisees and consultants are real people with real results, built using the same system you're about to learn.
Step-by-Step Personal Mentorship
No one is left behind. You'll be guided by million-peso earners who’ll walk with you from day one hindi ka namin papabayaan.
Business with a Purpose
This is more than just kita-kita. We help Filipinos go for good, build a business that helps their families, uplifts communities, and supports local jobs.
1000+
Empowered individuals nationwide, students, OFWs, employees, and aspiring entrepreneurs, are now building their own businesses through our system.
🌟 980+
Real stories, real results. Hundreds have shared how our system changed their lives financially, emotionally, and professionally.
🚀 1000+
From flagship brands to new innovations, our published extensions continue to scale nationwide with unstoppable growth.
Frequently Asked Questions (FAQs)
Got questions? We got you covered. Here are the most common things people ask before starting:
Yes, pero may clarity tayo dito.
Ang totoo, lahat ng negosyo ay nangangailangan ng kapital. Pero ang advantage mo dito, hindi mo kailangan ng malaking puhunan agad para makapagsimula.
Marami sa mga franchisees namin ang nagsimula muna bilang distributors sa minimal capital. Gamit ang system namin, kumita sila habang nag-aaral ng negosyo, hanggang sa lumago at nakaipon sila pang-franchise.
Halimbawa, si Mark, isang OFW, nagsimula lang with a small distributorship package. After 3 months, nakapag-franchise na siya ng sarili niyang Vita Bella branch sa Davao. Now, consultant na rin siya helping other OFWs build their own businesses.
So yes, pwede kang magsimula kahit hindi franchise agad, but with the right mindset, guidance, and strategy, mapapabilis mo rin ang pag-angat mo.
Through our guidance, mentorship, and scalable steps, pwedeng-pwede kang magsimula ng negosyo with minimal capital, habang tinutulungan ka naming i-prepare ang sarili mo para sa franchise mo in the future.
May mga consultants kami na dati ay minimum wage earners, OFWs, at full-time moms, ngayon may sarili nang branch ng Vita Bella, Booba Milktea, o Kung Fu Noodles. Hindi ka nag-iisa. If they did it, so can you.
Not at all. Our system is intentionally built for beginners. Maraming consultants ang dati ay walang kaalam-alam sa negosyo, may estudyante, OFW, empleyado, housewife, pero ngayon may sariling branch at team na.
Hindi mo kailangang maging expert para magsimula. Ang importante ay open kang matuto. From Day 1, you’ll be guided step-by-step through our system, mentorship, and tools na proven effective.
Absolutely — 100% legit and backed by registered brands. Ang mga pangalan gaya ng Vita Bella, Booba Milk Tea, at Kung Fu Hongkong Noodles ay may 1000+ branches nationwide & International and counting. These are real businesses with physical locations, loyal customers, and actual success stories from franchisees and consultants.
We operate under Breakthrough Revolution Corporation, a legitimate business entity recognized for helping Filipinos build real wealth through franchising.
Definitely. Sa program namin, hindi ka iiwan sa ere. You’ll have direct access sa mentorship ng mga top earners, mga taong dati ring nagsimula katulad mo pero ngayon ay kumikita ng six to seven figures monthly.
Bukod doon, may exclusive training system ka rin at isang community of business-minded individuals na tutulong sa'yo sa bawat hakbang ng journey mo. Hindi ka nag-iisa rito.
Yes na yes! In fact, maraming OFWs ang nagsimula ng negosyo na ito habang nasa abroad pa sila. Kaya nga ginawa ang system namin to be fully online and automated, so kahit busy ka o nasa ibang bansa, tuloy-tuloy pa rin ang operations mo.
Ang kailangan mo lang ay internet, phone/laptop, and a mindset na handa kang magsimula. Kami na ang bahala sa back-end, logistics, at support system, ikaw naman ang magdadala ng vision mo sa buhay.
Wala. Your income will grow based on your effort, leadership, and how much you're willing to learn and apply the system. Sa loob ng program na ‘to, may mga consultants na nag-aaverage ng ₱162,000 to ₱3.8 million per month, and many of them started with no business background.
Ang sikreto? Leverage. Yung tamang sistema, tamang tao, at tamang timing, and we have all three. With the right consistency, ikaw na ang susunod na success story.
Frequently Asked Questions (FAQs)
Got questions? We got you covered. Here are the most common things people ask before starting:
Yes, pero may clarity tayo dito.
Ang totoo, lahat ng negosyo ay nangangailangan ng kapital. Pero ang advantage mo dito, hindi mo kailangan ng malaking puhunan agad para makapagsimula.
Marami sa mga franchisees namin ang nagsimula muna bilang distributors sa minimal capital. Gamit ang system namin, kumita sila habang nag-aaral ng negosyo, hanggang sa lumago at nakaipon sila pang-franchise.
Halimbawa, si Mark, isang OFW, nagsimula lang with a small distributorship package. After 3 months, nakapag-franchise na siya ng sarili niyang Vita Bella branch sa Davao. Now, consultant na rin siya helping other OFWs build their own businesses.
So yes, pwede kang magsimula kahit hindi franchise agad, but with the right mindset, guidance, and strategy, mapapabilis mo rin ang pag-angat mo.
Through our guidance, mentorship, and scalable steps, pwedeng-pwede kang magsimula ng negosyo with minimal capital, habang tinutulungan ka naming i-prepare ang sarili mo para sa franchise mo in the future.
May mga consultants kami na dati ay minimum wage earners, OFWs, at full-time moms, ngayon may sarili nang branch ng Vita Bella, Booba Milktea, o Kung Fu Noodles. Hindi ka nag-iisa. If they did it, so can you.
Not at all. Our system is intentionally built for beginners. Maraming consultants ang dati ay walang kaalam-alam sa negosyo, may estudyante, OFW, empleyado, housewife, pero ngayon may sariling branch at team na.
Hindi mo kailangang maging expert para magsimula. Ang importante ay open kang matuto. From Day 1, you’ll be guided step-by-step through our system, mentorship, and tools na proven effective.
Absolutely — 100% legit and backed by registered brands. Ang mga pangalan gaya ng Vita Bella, Booba Milk Tea, at Kung Fu Hongkong Noodles ay may 1000+ branches nationwide & International and counting. These are real businesses with physical locations, loyal customers, and actual success stories from franchisees and consultants.
We operate under Breakthrough Revolution Corporation, a legitimate business entity recognized for helping Filipinos build real wealth through franchising.
Definitely. Sa program namin, hindi ka iiwan sa ere. You’ll have direct access sa mentorship ng mga top earners, mga taong dati ring nagsimula katulad mo pero ngayon ay kumikita ng six to seven figures monthly.
Bukod doon, may exclusive training system ka rin at isang community of business-minded individuals na tutulong sa'yo sa bawat hakbang ng journey mo. Hindi ka nag-iisa rito.
Yes na yes! In fact, maraming OFWs ang nagsimula ng negosyo na ito habang nasa abroad pa sila. Kaya nga ginawa ang system namin to be fully online and automated, so kahit busy ka o nasa ibang bansa, tuloy-tuloy pa rin ang operations mo.
Ang kailangan mo lang ay internet, phone/laptop, and a mindset na handa kang magsimula. Kami na ang bahala sa back-end, logistics, at support system, ikaw naman ang magdadala ng vision mo sa buhay.
Wala. Your income will grow based on your effort, leadership, and how much you're willing to learn and apply the system. Sa loob ng program na ‘to, may mga consultants na nag-aaverage ng ₱162,000 to ₱3.8 million per month, and many of them started with no business background.
Ang sikreto? Leverage. Yung tamang sistema, tamang tao, at tamang timing, and we have all three. With the right consistency, ikaw na ang susunod na success story.
Stay Connected with The Millionaire Maker
“My legacy won’t be the money I made, but the lives I helped transform.” – @KingSpice
Follow behind the scenes moments, daily insights, and the lifestyle of a true digital entrepreneur.
Join our biggest community of aspiring and thriving entrepreneurs. Get daily updates, wins, success stories, and exclusive announcements.
Learn, grow, and get inspired through powerful trainings, step-by-step guides, and real-life testimonials from Filipino franchisees.
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Get bite sized business wisdom, motivational clips, and franchise wins that will fire up your day fast, fun, and full of facts.
Stay Connected with The Millionaire Maker
“My legacy won’t be the money I made, but the lives I helped transform.” – @KingSpice
Follow behind the scenes moments, daily insights, and the lifestyle of a true digital entrepreneur.
Join our biggest community of aspiring and thriving entrepreneurs. Get daily updates, wins, success stories, and exclusive announcements.
Learn, grow, and get inspired through powerful trainings, step-by-step guides, and real-life testimonials from Filipino franchisees.
Get bite sized business wisdom, motivational clips, and franchise wins that will fire up your day fast, fun, and full of facts.
© 2025 Spice Jay Alicaya. All rights reserved.
Helping Filipinos build real businesses and brighter futures wherever they are in the world.
“Your story to success starts here.”